A successful website is one that fulfils, even exceeds client expectations. To achieve this goal Bondonneau eSolutions have developed a number of website design principles.

At the start of your project we go on a discovery to find out about your company, your industry, the position of your company within the industry, your target audience, your goals.

The overriding principle for the design of successful websites is to keep the client involved at every iterative step that is the development of his website.

Other principles Bondonneau eSolutions apply for the design of websites are

Purpose

The first principle in the design of a website is to establish its purpose

• Why do you want a website?
• What will the website achieve for you?
• What will the visitor, your customer, get out of it?

Audience

Another important principle in the design of a website is to define the target audience

• What are their tasks?
• What technology will they be using?
• What is their social context?

Content

It is often repeated that “Content is king”. Proper copywriting can easily be an overlooked principle in website design.

• Can I find what I am looking for?
• To encourage the visitor to use the website, the information
  • must be informative
  • must be pertinent
  • must be up to date
• The website must be designed to present this information in a clear and organised manner to encourage its use and fulfil the expectations of the target audience.

Usability

Accessibility and usability are basic website design principles that follow certain rules.

The website should

• Be user-friendly,
• Have a simple and reliable interface and navigation

Appearance

The look and feel created in the design of the website is paramount to reflect the image and the values of the company and engage the visitor.

• Do I continue with this company?
• Are they professional?
• Are they trustworthy?

Visibility

The site must be easy to find by the target audience via most major search engines and advertising media.

Architecture

Certain criteria will help the success of a website

• Fast download
• Browser compatibility
• Pages optimised for search engines

Conclusion

Applying the above principles to the design of your website

• Will make it simple to operate
• It will not require technical staff to maintain*
• Will allow it to grow with your business

*The content management of dynamic websites designed by Bondonneau eSolutions is based on the well known Joomla! content management system (CMS). Access tools (WYSIWYG) to the content of static websites designed by Bondonneau eSolutions is selected together with the client.